How it works.

Marketing leaders in finance, insurance, tech, and healthcare are quietly leveling up their video programs by improving creative quality, speeding up approvals, and securing bigger annual budgets. This assessment shows where you stand.

  • Answer 20 quick questions about how your team plans, produces, and distributes video

  • Get your industry benchmark score (how you compare to other Finance, Insurance, Tech, Healthcare, and Manufacturing teams)

  • See your maturity stage across Strategy, Production, and Distribution, and how far you are from the next tier

  • See exactly where your team is falling behind competitors and where approval bottlenecks and bandwidth gaps are costing you time, budget, and influence internally

  • See what top-performing B2B teams do differently, and get exact, tailored recommendations on how to fix your top three bottlenecks.

  • Unlock a downloadable version of The Video Investment Guide: How to Stop Guessing Your B2B Video Budget for deeper enterprise video production insights and budgeting clarity

This isn’t a generic quiz.

It’s an assessment built from 12+ years of working with enterprise marketing teams and knowing exactly where video strategies break down.

Start the Assessment

You’ll be scored against the following key areas.

Strategy

How well your team defines goals, target audiences, success metrics, aligns stakeholders, reinforces brand consistency, and treats video as a strategic asset.

Production

How consistently and efficiently your team produces content without burning bandwidth, inflating approvals, or compromising brand standards.

Distribution

How effectively your content is activated across social, sales, campaigns, and internal channels. And how your reach compares to industry norms.